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[VIDEO] Eric Garland on 'How can other creative sectors learn from music?'
Dec 8, 2010

Eric Garland is the founder and CEO of BigChampagne Media Measurement, a
new kind of music metrics company charting the new business of music.
BigChampagne's Ultimate Chart is the first and only measure of all of the ways in which music is popular, everywhere. Partners and sources for the Ultimate Chart include retailers, broadcasters, subscription services, social networks and other venues where fans demonstrate their passion for music: Amazon, iTunes, YouTube, VEVO, MySpace, Facebook, Twitter, MTV,
ClearChannel, Yahoo! Music, AOL, Microsoft, We Are Hunted, LastFM and many more.
Eric contributed data and analysis to Chris Anderson's best-selling book "The Long Tail" and partnered with Radiohead on "In Rainbows, On Torrents," a critical examination of the band's pay-what-you-wish album experiment. Colorful stories from his early career were told in Steve Knopper's history "Appetite for Self-Destruction: The Spectacular Crash of the Record Industry in the Digital Age." Eric's advisory board memberships include Tapulous (acquired by Disney) and the digital initiative of the Recording
Academy (The Grammys), where he has served alongside artists Kelly Clarkson and Kanye West. Eric was formally recognized for his outstanding contribution to the Recording Academy in 2007.

"I do believe there's a 'fix' in the [music] industry; just not the 'fix' that the old business was looking for."

Eric Garland is the founder and CEO of BigChampagne Media Measurement, a new kind of music metrics company charting the new business of music.BigChampagne's Ultimate Chart is the first and only measure of all of the ways in which music is popular, everywhere. Eric contributed data and analysis to Chris Anderson's best-selling book "The Long Tail" and partnered with Radiohead on "In Rainbows, On Torrents," a critical examination of the band's pay-what-you-wish album experiment. Colorful stories from his early career were told in Steve Knopper's history "Appetite for Self-Destruction: The Spectacular Crash of the Record Industry in the Digital Age." Eric's advisory board memberships include Tapulous (acquired by Disney) and the digital initiative of the Recording Academy (The Grammys), where he has served alongside artists Kelly Clarkson and Kanye West. Eric was formally recognized for his outstanding contribution to the Recording Academy in 2007.

This is the second issue of the transmitNOW interview series which are held with select creators and leaders in the creative industries from around the globe. This week's focus is Eric Garland, who speaks on the challenges of being an entrepreneur in the entertainment industry. He also discusses how other creative industries are starting to face issues that the music industry had previously faced in the past, and offers his views on how this industry can be 'fixed' in the future.

Continue the conversation with individuals like Eric Garland at transmission: GLOBAL SUMMIT 2011, held in Victoria, Canada, from February 9-11, 2011.

 

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